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Promo Package

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At LK, we love a good spinoff. Especially when it comes to badass women. So when longtime client USA Network filled us in on their new Suits spinoff starring Gina Torres, we got right to work on a promo package fit for the queen she is.

Focusing on the contrast between the high aspirations of politics and the grittiness of the Chicago streets, we built classic city scapes into angled 3D backplates to set the dramatic and competitive tone of Pearson. Knowing how disorienting it can be trying to make politics appear as black and white decisions, we kept the point of view and color choices representative of Jessica’s trials and tribulations throughout her new series. 

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